Have you ever fallen down a shopping rabbit hole? You know, when one awesome brand leads you to another with a similar aesthetic, and then another, and then another? That's basically what happens when we shop on Tictail. Every two weeks, we'll be teaming up with the site — which makes it easy to discover emerging brands from around the world — to unearth a selection of labels you probably don't know about, but definitely should. Prepare to open a LOT of browser tabs.
You think you know your mom well — you know how she takes her coffee, you know about her Real Housewives of New York guilty pleasure, and you know what size she wears in most clothes. That is, until Mother's Day rolls around. Why is it that as soon as you have to get a gift for someone, it can feel like you don't know anything about them? Even if your mom is one of the most important women in your life, she can still feel impossible to shop for. So why not go straight to the source?
You ask your mom's friend's what she's been into lately, or you can shop picks from fellow mamas and makers online. On Tictail, one of our go-to destinations for indie brands and small creators around the world, there are plenty of mothers designing gift-worthy pieces your own mother is sure to love. Because if there's anyone who really knows what a mom likes, well, it's a fellow mom.
Click on to shop some unexpected Mother's Day gifts, curated by Tictail's own Anna Decilveo. With this list, there's no way you'll miss the mark.