Rumors were spread, facts got checked, and as of this week, we can officially embrace Topshop’s status as an ASOS brand. This merger is not an end — it’s a brand-new beginning for both British fashion powerhouses. ASOS was even generous enough to provide us with a housewarming gift in honor of the incoming imprint: from now until tomorrow at 3 A.M. (EST) take 25% off all Topshop items (full-priced or otherwise) with the promo code NEW2THEFAM.
Does retail therapy work for mourning the loss of, well, a retailer? Maybe not, but it’s a great way to celebrate the revival of a favorite brand. Topshop staples from the Jamie skinny jean to Zoom-worthy organza blouses are reborn on the ASOS site and ours for the taking — minus 25% of the original price, of course. Take a look at the collection of top-notch buys ahead that will give your wardrobe a wonderful revamp. Hey, if Topshop’s reinventing itself, so can we.
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