Neutrogena Just Made Your Lazy Skin-Care Routine Even Better

There are a lot of criteria by which you can measure how good a beauty product really is. Do celebrities sing its praises? Do pro makeup artists stock it in their kits backstage at fashion week? What's the quality-to-price ratio — how effective is it, compared to how much it'll cost you?
Whatever your preferred benchmark, it's difficult to find a gem that hits all three — that stars swear by, pros repurchase, and still manages to ring in under $8. That's what makes Neutrogena's Makeup Remover Cleansing Towelettes part of a rare breed. We know them as the makeup wipes we've been buying from the drugstore since before we even started wearing waterproof mascara. We've brought them to sleepovers, to college; we've even left a pack or two in an S.O.'s medicine cabinet. They've been in our lives so long, it's hard to imagine them any other way... right?
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Wrong. Neutrogena just went ahead and did the one thing physically possible to make these bestsellers even better: wrap them in single-serving packets, just like one of those Ghirardelli chocolates with the caramel inside. Going to the gym? Camping? Impromptu sleepover with a Bumble date? The days of hauling around a whole 25-pack of wipes in your purse are over — now, you can get the same hydrating cleanse without the added bulk.
Sold in a bag of 20, the Singles are available for $7.99 at mass retailers like Ulta Beauty and Target right now. Sure, the price breakdown comes out to paying a few more cents per wipe... but like they say, convenience is money. Or wait, maybe that's time we're thinking of.
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