If you're reading this, then at some point or another, you've probably come across our monthly digest on all the hair, makeup, and skin care products that us R29 editors can't get enough of. But what about all the best selling beauty things in your shopping carts? We did a deep dive into the most clicked-on, hearted, talked about, and top shopped goods online right now to compose a concise weekly highlight reel.
Here's how we crunched the numbers: First we peeked anonymous data to see what R29 readers were shopping right now, next we checked in with leading retailers like Dermstore, Ulta, and Saks to find out what's been selling like hotcakes, then we spent hours perusing the best-selling charts on Nordstrom and Shopbop and lastly we crossed checked all of this our team of editors and beauty influencer community (#sponcon doesn't count). In doing so, we've come up with an up-to-date assortment of ten products that are flying off the shelves, both real and virtual. We'll be updating this on a regular basis as products climb up the rankings (and drop off), so don't be too surprised to see certain gems stick around for quite some time while other ones enjoy a more fleeting level of fame.
From a flurry of on-sale skin care to the nail strengthening cream that's breaking the internet, here's a current snapshot of the week in beauty products.
If you're looking for proof that fellow shoppers are serious about exfoliation, simply remember that not just one, but two skin-sloughing serums made it onto this ranking. The Ordinary's ruby-red exfoliating peel isn't just a good selfie op — AHAs and BHAs work to reveal glowing, smooth skin after just ten minutes. Maybe it's the fact that it's the under-$8 price tag, but according to the brand, 52,000 bottles of the magic stuff have been sold at Ulta Beauty in the last two weeks after recently hitting viral status on TikTok.
SkinCeuticals' dermatologist-approved serum is the gold standard for vitamin C skin care, and after countless brightening potions have flooded the market, it continues to be a top seller at Dermstore every. single. week.
ICYMI, hand sanitizers and rinse-free hand washes are currently flying off the shelves — if they haven't already. Touchland's gentle (but 67% ethyl alcohol) based formula is currently sold out everywhere, but if you don't mind waiting, you can preorder it on the brand's website.
It's a luxe item, but hey — it's worth it to keep the delicate skin around your eyes looking its very best. This potent formula was name-dropped in our guide to dealing with dark circles, and is also currently on sale at Dermstore.
This affordable drugstore foundation is the latest beauty product to go viral on TikTok, prompting a rush of people clamoring to try it for a flawless face beat. (Psst, it's currently on sale at Ulta for buy two, get one free.)
Dermstore's spring beauty sale kicked off earlier this week, and this top-rated, luxe dry shampoo was one of the items people were stocking up on.
It's an editor-favorite acne treatment for a reason — and it was another popular item to pick up during the Dermstore sale, hence the spike in people adding the affordable item to cart.
Remember what we said about hand sanitizers?. This hydrating formula climbed up the top seller charts after we included it in our coverage of February bestsellers. (Told you!)
Once you get past the so-absurd-it's-good name, it shouldn't come as a shock that this deeply restorative nail strengthener has popped off on Amazon.
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