Shopping has just gotten a little bit more relaxing for men around town with the opening of the Alex Maine flagship store on Sunset Boulevard. Founded by Bron Heussenstam and designed by Dan Marriner, this new menswear brand is created by Americans and produced in America—go USA! This first collection focuses on non-denim pants like linen and khakis, and closet staples like T-shirts, hoodies, and thermals. Another nice plus: A tailor will always be on-site for quick alteration, as well sewing machines on the sales floor for whipping up one-of-a-kind garments for anyone in the market for a bespoke shirt. The store is equipped with a state-of-the-art home theatre complete with HD flat screens, TiVo, XBox, and Nintendo Wii, along with a built-in bar that serves whiskey, so that the guys can feel more at ease while shopping. The prices ranges from $35 to $49 for T-shirts, $90 to $105 for hoodies, and $130 to $160 for pants—what are you and your BF waiting for?
Alex Maine, 8025 Sunset Boulevard (at Laurel Canyon Boulevard); 323-798-4953.
Alex Maine, 8025 Sunset Boulevard (at Laurel Canyon Boulevard); 323-798-4953.