The Situation Is Now The Spokesman For Body-Building Vodka

Yesterday, we found out Mike "The Situation" Sorrentino will make about $5 million this year. It seems that figure is about to go up with his newest deal: $400,000 to shill Devotion Vodka (how classy is that Ed-Hardy-ish packaging?). The alcohol couldn't be a better fit for the ab-man—it contains a clear body-building liquid called Casein that gym bunnies (and 'roid heads) use to improve muscle mass and reduce fat. While downing the stuff at the club won't give you an eight-pack like Mike's, if you're anything like the cast of The Jersey Shore , you definitely might get drunk enough to believe that. (Daily Mail)