10 Brands Changing The Denim Game

Let's talk about your denim collection. You likely have the bases covered: Dark-wash skinny jeans, destroyed boyfriend jeans, mom jeans, maybe even a wide-legged pair, too. In fact, at this point, your piles of jeans has probably turned into one big blur.
But a new crop of denim brands is out to do more than just add to that typical arsenal of "basics." Instead, these labels are shattering the expectations of jeans completely and offering details and surprises that will stick in your mind, rather than fading into the dark, forgotten corners of your closet. All typical silhouettes and shapes aside, these brands aren't just aiming to provide you with yet another boot-cut jean — instead, they're pushing the envelope with everyone's favorite indigo fabric.
Whether snipping and resewing or getting innovative with construction or embellishments, the 10 names ahead are changing the denim game for good. Get to know the masters ahead, because your next favorite pair of jeans might just have one of their names on it.

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