Khloe Kardashian Participates In Nivea’s Bikini Challenge

Khloé Kardashian Odom is gearing up for the summer by taking Nivea's "Good-Bye Cellulite, Hello Bikini" challenge. The reality TV starlet has taken many undeserved knocks about her looks and her weight from critics and family alike, and even admits, "Yes, I have cellulite and that's no secret...I saw the great results that my sister Kim achieved when she took the four-week challenge a few years ago, so now I'm choosing to do something to increase my confidence and make my skin look smoother." Other than the daily use of Nivea Good-Bye Cellulite products, the challenge also includes fitness, nutrition, style and skincare components that aim to improve health and wellness inside and out. While it's great that Khloé is taking steps to make herself feel more confident and beautiful (even though she's plenty gorgeous already), is it okay to equate beauty and confidence with wearing a bikini, as the contest implies?

Photo, courtesy of Nivea.