Usually bilboards in NYC are reserved for new movies, big store brands, and David Beckham's crotch. But now, social networking site Badoo wants to make your face 14 feet tall with their massive new media project. From this Thursday, March 22, through Saturday, March 24, Badoo will have four famous fashion photographers — Kenneth Cappello, Dan Martensen, Brooke Nipar, and Danielle Levitt — on hand to snap portraits all day long. They're aiming to capture 1,000 mugs by the time the weekend is over, and 24 of them will be selected to be posted all around town. All you have to do to get your picture taken is register on Badoo.com and show up for your appointed time slot, and be sure to hang around for music, bites, and even a few celebrity surprises. If your pic impress, you might just be the next big thing... literally. And if you're not selected? Well, you've still got a pretty awesome profile pic snapped by an pro, and you'll get to meet a bunch of cool people at the studio. Not too shabby, right? Find out more information about the Badoo project here, and start working on that million-dollar 14-foot smile.
When: Thursday, March 22, through Saturday, March 24, from 10 a.m. to 6 p.m.
Where: 82Mercer, 74 Mercer Street 2nd floor (between Spring and Broome streets); 917-639-5850.