Just in case you haven’t yet found the perfect of-the-moment collar or fitting brogue to satisfy your sartorial needs, the reigning champ of British style, Ms. Alexa Chung, is set to design her own collection and help a preppy-meets-boho sister out.
From owning her It-girl status to winning the "British Style Icon" title (not just once, but twice), her effortlessly chic, messy locks and penchant for simple ensembles has been turning heads for years. Hitting the scene in 2000 as a small-time TV presenter, she’s fast-tracked her way to the top, becoming the host of 24 Hour Catwalk, a muse for Karl Lagerfeld, the influence behind our favorite Mulberry bag, and a permanent front-row fixture at Fashion Week (not to mention the face of nearly a half-dozen brands).
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Not content with all of the above, and following the success of her collection for Madewell, she’s taking to designing her own label. Quite simply, Chung's got “nothing to lose,” as she tells Numero magazine.
According to Telegraph, Chung also insists that the designs will all truly be her own, as she's sketching them herself. “I am really happy to be doing it. I used to dream I could go to fashion shows and now I'm living that dream,” she also tells Numero. We eagerly await the arrival of the debut collection. And in the meantime, we'll spend our days solving the most difficult instance of "what should we call me." Model-turned-presenter-turned-clotheshorse-turned-designer — now, that's quite the mouthful. (The Telegraph)
Photo: Via The Telegraph