The (Royal) Reason This Lip Color Will Be More Popular Than Ever In 2018

Since announcing their engagement at the end of November, Prince Harry and Meghan Markle have dominated headlines all over the world... and so has Markle's low-key beauty routine and sophisticated style. Now that the actress is officially set to join the royal family, more and more fans have been inspired to emulate her look — which is why it's no surprise that the nude lipstick she wore to their first press briefing is responsible for a spike in sales of neutral lip shades.
According to cosmetics brand MEMI, the demand for nude lipstick has reportedly risen by 65% following the widely circulated photos of Markle and Prince Harry on the lawn of Kensington Palace. Apparently Markle's look has left us reaching for taupe, caramel, and beige tones in favor of a classic red lip, so for now, it's out with the reds and in with the nudes — and we're not complaining.
Ahead, we've rounded up our favorite neutral shades, from stay-all-day matte formulas to buttery-soft creams. We won't say that they're all inspired by Markle's signature look, but the comparison certainly doesn't hurt...
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Aptly named Very Victoria, a wink to Britain's most beloved Spice Girl-turned-fashion icon, this rich taupe shade has a suede-like finish that's both long-wearing and surprisingly hydrating.

Charlotte Tilbury Matte Revolution in Very Victoria, $34, available at Charlotte Tilbury.
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The perfect nude is relative — and for deeper complexions, this intense chocolate-berry blend is spot-on. The emollient formula imparts major pigment with a matte texture that won't leave lips feeling parched.

Fashion Fair Lipstick in Lace, $18, available at Macy's.
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Infused with soja seed extract, Brazilian murumuru butter, and lush chamomilla flower oil, this soft, creamy shade of beige-pink is both flattering and versatile for all skin tones — not to mention impossibly luxe.

Tom Ford Lip Color in Blush Nude, $54, available at Tom Ford.
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With a subtly pearlescent sheen, this gorgeous true nude — perfect for medium and olive-toned complexions — leaves lips looking naturally plump.

L’Oréal Paris Color Riche Collection Exclusive Nude Lipcolour in J. Lo's Nude, $8.99, available at Ulta.
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Blended with shea butter, this richly pigmented hue delivers a muted beige with rosy undertones to create the perfect understated pout.

NARS Audacious Lipstick in Barbara, $34, available at Sephora.
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This pink-based nude is infused with moisturizing vitamin E and hydrating oils for a glossy, lightweight finish that creates a naturally flushed effect.

Lipstick Queen Nothing But The Nudes Lipstick in The Truth, $24, available at Net-a-Porter.
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Meet the most luxurious (and cruelty-free, to boot) lip product to ever grace our makeup bags: The sleek gold applicator can be used interchangeably with a wide range of colors, including this gorgeous cool-toned nude, which is the perfect lighter shade for flattering darker skin tones without washing them out.

Hourglass Confession Ultra Slim High Intensity Refillable Lipstick in One Day, $34, available at Sephora.
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This warm, brightening peachy shade is formulated with moringa and raspberry seed oil keeps your lips moist, hydrated, and healthy.

Burt’s Bees Lipstick in Nile Nude, $6.28, available at Target.
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For glossy, wet-look shine that won't smudge, this lipstick — in a rich, pigmented beige — can't be beat.

Yves Saint Laurent Rouge Volupté Shine Oil-in-Stick in Nude In Private, $37, available at YSL Beauté.
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Velvety monoi butter is the secret ingredient for a hit of hydration in this unique gel-based formula, which delivers a your-lips-but-better shade with a sheer finish.

Marc Jacobs New Nudes Sheer Gel Lipstick in Moody Margot, $30, available at Sephora.
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The perfect neutral pink-brown comes in a richly pigmented, satiny formula, with a lineup of good-for-you ingredients that includes cocoa seed butter, shea butter, and calendula extract to hydrate lips naturally.

RMS Beauty Wild With Desire Lipstick in Brain Teaser, $28, available at RMS Beauty.
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This purse-friendly twist-up stick is beyond easy to apply and gives a sheer, natural-looking wash of neutral color that goes on so smooth, you won't even need a mirror to get it right.

Clinique Chubby Stick Moisturising Lip Color Balm in Heaping Hazelnut, $17.50, available at Nordstrom.
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