We’ve Sifted Through Thousands Of Deals From Amazon’s Prime Day Sale To Bring You The Best Buys

On your marks, shoppers — Amazon Prime Day 2023 has officially begun.

Some of us remember a time when the only sale event that attracted crowds and warranted news coverage was Black Friday. But times have certainly changed with Amazon Prime Day, a sale that rivals its counterparts in terms of scale, savings, and ubiquity. Amazon didn’t disappoint with last year's annual sale event, and we anticipate great savings in this year's sale too.

Keep reading to make the most of Amazon Prime Day 2023.

Aveeno: Save up to 57% off on selected products
Bondi Boost: Save 30% on select haircare products
Braun: Save up to 30% off epilators and trimmers
Cetaphil: Save 39% on selected skincare
Garnier: Take up to 60% off scrubs and skincare
ghd: Save up to 33% off RRP on select hair dryers, hot brushes and hair styling tools
La Roche Posay: Up to 36% off skincare
L'Oreal: Save up to 50% on select L'Oreal make-up, including face serums and more
Maybelline: Save up to 54% on mascara and foundation
Mermade: Take up to 52% off hair styling products
Neutrogena: Up to 64% off skincare
Nivea: Save up to 60% on skincare
Oral-B: Up to 60% off electric toothbrushes
Philips: Up to 50% off electric shavers, toothbrushes and accessories
Remington: Up to 60% off shavers and hair styling tools
Renpho: Up to 44% off massage guns
Revlon: Up to 24% off blow out brushes
Swisse: 20% off Ultiboost Multi Vitamins
We-Vibe: Get 30% off the We-Vibe Chorus and 30 per cent off the We-Vibe Melt

Adidas: Save up to 50% on apparel
Birkenstock: Up to 51% on Birkenstock sandals, as well as Hoka and Converse
Bonds: Up to 60% off
Calvin Klein: Up to 40% off
Champion: Save up to 56% off select apparel and accessories
Clarks: Up to 52% off selected shoe styles
Crocs: Save up to 43% on select Clogs
CRZ YOGA: Save up to 30% on select activewear
Ecco: Up to 55% off footwear
Fila: Up to 31% off apparel, footwear and accessories
Hush Puppies: Up to 52% off selected shoe styles
Julius Marlowe: Up to 52% off selected shoe styles
Lacoste: Save up to 60% on select styles
Modibodi: Up to 30% off period underwear
New Balance: Save up to 39% on select shoes and apparel
Nike: Up to 36% off
The North Face: Up to 42% off selected styles
Salomon: Up to 58% off hiking, trail running and outdoor shoes
Tommy Hilfiger: Up to 60% off selected apparel
Ugg Boots: Up to 42% off Grosby, Ozwear and Yellow Earth boots

Arovec: Save up to 40% on select air purifiers, dehumidifiers, filters and home products
Ausclimate: Save up to 46% on dehumidifiers
Breville: Save up to 30% on select home and kitchen range products
Crosley: Get 22% off Portable Bluetooth Turntables
De'Longhi: Save up to 62% off coffee machines, kettles and toasters
Dreame: Save 30% off L10 Ultra robot vacuum
Dyson: Save up to 16% off stick vacuum cleaners
ECOVACS:  Save up to 60% on robotic window cleaners and vacuums
Ember: Save 30% off temperature-controlled smart mugs
ErgoTune: Save 30% on the Supreme Ergonomic Office Chair
Eufy: Save up to 44% on select Eufy smart home products
iRobot: Save up to 30% on select iRobot robot vacuums
Koala: Save up to 13% on select Mattresses and Bedding
Miele: Save up to 38% on selected cordless and bagged vacuum cleaners
Nespresso: Save up to 42% off the Vertuo coffee machine
Philips: Save up to 50% off select 4K LED TVs
Roborock: Up to 33% robot vacuums cleaners
Samsonite: Up to 46% off suitcases and travelling gear
Sunbeam: Save up to 30% on the Barista Max Coffee Machine
Tineco: Save up to 38% on select vacuums and steam mops
Weber: Save up to 60% on select grills, pizza ovens and BBQs
XGIMI: Save up to 36% off portable projectors
Yamaha: Save up to $520 on select audio, including soundbars, speakers and turntables

Acer: Save up to 22% on select monitors and laptops
Anker: Save up to 48% off charging adapters, wireless chargers and USB hubs
Apple: Save up to 19% off select Apple electronics, including the iPad (2021)
Amazon: Save up to 50% on Amazon devices:
— Echo Dot (5th Gen) – now $49 (down from $99)
— Echo Dot (5th Gen, 2022 release) with clock – now $59 (down from $119)
— Echo Pop – now $29 (down from $79)
— Echo Show 8 (2nd Gen, 2021 release) – now $99 (down from $229)
— Fire TV Cube – now $109 (down from $219)
— Fire TV Stick Lite – now $29 (down from $59)
Beats: Up to 43% off Beats Studio3 headphones
Bose: Save up to 44% off select speakers and soundbars
Canon: Up to 29% off select cameras
Dell: Save up to 28% off select laptops and up to 32% off select monitors
Furbo: Up to 39% off 360º pet camera
Garmin: Up to 58% off smart watches
Jabra: Save up to 41% off select wireless earbuds
JBL: Save up to 62% off select portable speakers and earbuds
Kindle: Up to 30% ereaders
— Kindle (2022 release) – now $139 (down from $179)
— Kindle Oasis – now $299 (down from $429)
— Kindle Paperwhite (16 GB) – now $187 (down from $269)
— Kindle Scribe – now $439 (down from $549)
Kodak: Save up to 38% on select cameras and film
Lenovo: Save up to 40% on select monitors and accessories
LG: Up to 28% off TV and sound system bundles and up to 40% off select monitors
Nanoleaf: Save up to 25% on select Nanoleaf smart lights
Nikon: Save up to 44% on select cameras and lenses
Nintendo: Save up to 38% on select Switch games and consoles, including The Legend of Zelda: Breath of the Wild, Pikmin 3 Deluxe and Kirby and the Forgotten Land.
Olympus: Up to 38% off on select lenses
Panasonic: Save up to 55% on select home entertainment, headphones, phones, and cameras
Philips Hue: Save up to 30% on select Philips Hue smart lights
PlayStation: Up to 65% off PS5 and PS4 games, as well as up to 51% off PS5 accessories, including DualSense controllers, VR headsets and PlayStation 5 console bundles.
Ring: Up to 50% off Ring Home Security
ROMOSS: Save up to 36% off select power banks and portable chargers
Samsung: Save up to 44% off select Galaxy products, including smartphones, watches and Buds2, plus select monitors and storage devices, including portable SSDs and MicroSDs
Sennheiser: Up to 45% off select headphones and earbuds, including the Momentum 3 and CX Plus
Sony: Save up to 49% on select earbuds and Bluetooth speakers and up to 49% on select cameras and lenses
Ultimate Ears: Save 55% on select UE portable speakers
Xbox: Save up to 79% on select Xbox games and controllers
XGIMI: Up to 30% off projectors
yeedi: Save 45% on robot vacuum and mop combo
— yeedi vac 2 – now $299.99 (down from $549.99)
— yeedi vac 2 pro – now $389.99 (down from $699.99)

In Australia, Amazon Prime Day 2023 kicked off at 12am (AEST) on July 11, with local deals via Amazon Australia and will run for 48 hours until 11:59pm (AEST) on July 12.

International deals from the UK, US and Japan will be available through the Amazon Global Store until 5pm (AEST) on July 13, giving Aussie Prime members a whopping 65 hours of deals.

What started as a one-day sale in 2015 to mark Amazon’s 20th anniversary is now in its seventh year and spans a full 48-hour period of daily and hourly deals on a massive selection of the site's bestselling stock. While you might think it's getting long in the tooth after all this time, the lustre of Prime Day hasn’t worn off one bit. In fact, the hype seems to grow with each passing year, with more and more discounts being offered and rival retailers feeling the pressure to get in on the action.

As mentioned above, if you’re unsure about joining Amazon Prime but don’t want to miss out on Prime Day deals, you can sign up for a 30-day free trial. (For Prime Day, this is kind of the perfect time to work the system, if you know what we mean.) In addition to the marquee benefits of free shipping, you'll get early access to blink-and-you’ll-miss-them Lightning Deals, beloved original Prime Video TV shows like The Marvelous Mrs. Maisel, and over two million songs ad-free with Amazon Music.

Before you nab any great deals, you’ll need to get yourself a Prime account. It’s free to trial for the first 30 days but will cost you $9.99 per month after the trial’s up. You might even already have one, since a Prime subscription includes access to Prime Video, Prime Music and Prime Reading. Plus, once you’re signed up, you get free fast delivery on any items purchased through Amazon. 

If you’re not planning on using Prime after the sale’s done and dusted, just remember to cancel your subscription ASAP after you’ve milked your free trial for all it’s worth.

You can sign up for a 30-day free trial for Amazon Prime here.

As always, we will be curating an edit of the best Amazon Prime Day deals in Australia, so be sure to bookmark this page ahead of next week's sale.