A Guide To Shopping The 2021 Cyber Monday Sales

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The mammoth shopping event that is Black Friday is almost over. However, it's our job (literally) to make sure you discover everything you need to know in order to have a successful, sale-savvy Black Friday/Cyber Monday 2021.
Not only that, but we're also going to do a bunch of the legwork for you, so you don't have to go trawling through thousands of deals from your favourite retailers. All you need to do is come here, and let us be your personal shoppers for the week. Today is Cyber Monday, and the last few hours you can score some major discounts.
Here's everything you need to know about Black Friday/Cyber Monday 2021.

What is Black Friday?

If you're Australian, you probably only know of Black Friday as a huge sales event. But basically, it’s the name given to the shopping day after Thanksgiving in the US. It started in the 1950s to mark the beginning of the Christmas shopping season in America. Year after year, it continues to be one of the busiest shopping days due to the sheer volume of sales and has continued as a sort of tradition that we Aussies have decided to take part in, alongside its sister sale event, Cyber Monday.

When is Black Friday?

This year, Black Friday falls on November 26, 2021 (aka today!), making it just a month shy of Christmas, and the perfect time to sort your Christmas shopping out on the cheap. This year, Australian Black Friday sales will officially kick off at 12am (AEST) on November 25, 2021, and end at midnight (AEST) on November 28, 2021.

When do Black Friday deals start?

Typically, most retailers will start Black Friday sales a little earlier than the actual day and continue later (depending on stock), so it’s worth checking out your favourite brands individually to keep up to date.

When is Cyber Monday 2021?

Post-Black Friday, you've also got its sister sale, Cyber Monday (November 29, 2021), aka today! While Cyber Monday was traditionally reserved for all the online retailers to join in on all the Black Friday fun, these days, most brands and retailers get in on the action as early as possible. To help you make the most of the final hours during Cyber Monday (it ends at midnight tonight), we've created a curated list of the best sales across fashion, beauty, lifestyle and more.

The Best Cyber Monday Sales 2021

The Best Cyber Monday Fashion Sales


The Best Cyber Monday Beauty Sales


The Best Cyber Monday Homewares & Lifestyle Sales

Emma Sleep: Up to 55% off mattresses and bed bases
Dyson: Save up to $250 on Dyson vacuums
Ettitude: Save 20% off storewide and up to 45% off already reduced items
Sleep Republic: 10% off using the code BLACKFRIDAY21
Eva: Huge discounts across the site, including $150 off the Eva mattress
Canningvale: Up To 75% Off
Nespresso: 15% off selected Vertuo and OL machines
July: Spend $300, save $30, spend $600, save $100, spend $1000, save $200.
KitchenAid: Save up to 25% on selected products
Ecovacs: Grab the Ecovacs Robotics Deebot OZMO 950 for $499, down from $799
Vinomofo: All wines will be 50% off or more, with a select range of wines available for $12 or less
ECO. Modern Essentials: Up to 50% off
Harris Scarfe: 40-60% off homewares and manchester
NORMAL: 40% of their entire range
We-Vibe: Up to 50% off best-selling We-Vibe products
Womanizer: Up to 50% off best-selling products
Lovehoney: Up to 60% select items
Wild Secrets: Up to 70% off
Amazon Devices: Save up to 68% on Amazon Echo devices
Kindle Paperwhite 8GB: Save $70 off RRP
Philips: Save on select kitchen products
Renpho: Huge discounts on Renpho massage devices
InstantPot: Save up to 30% off the InstantPot range
Philips: Save on 40% off RRP on Philips Coffee Series 2200
Sunbeam: Save 25% off on Sunbeam kitchen essentials
FoodSaver: Save 25% off on FoodSaver kitchen essentials
Tontine: Save on select Tontine pillows, quilts, and bedding
Philips Hue: Save on select Philips Hue smart lighting
Russell Hobbs: Save on select Russell Hobbs
George Foreman: Save on George Foreman essentials
ECOVACS: Save on select ECOVACS Robotics products
Arovec: Save on select Arovec products
Bed Threads: 15% off sitewide with the code SODREAMY 
The Base Collective: 25% off sitewide with code CALM25 
Palm Beach Collection: 20% off sitewide
Temple & Webster: 10% off sitewide

The Best Cyber Monday Health & Fitness Sales

The Best Cyber Monday Tech & Gaming Sales

Be sure to bookmark this page as we will be updating this curate list regularly through the Black Friday/Cyber Monday 2021 sale period. Happy Shopping!

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