Afterpay Day Is Here So Prepare To Open 465,895 Tabs

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If you're looking for an excuse to freshen up your wardrobe with some staples that you've had on your wishlist forever, we've got good news for you. The major online and in-store shopping event that is Afterpay Day 2023 is finally here.

The four-day online shopping event kicks off on Thursday, August 17 and runs until Sunday, August 20. Each year, it typically features huge sales from thousands of Australian brands and retailers. Back in March, Afterpay Day, shoppers were treated to up to 70% off brands like Sephora and THE ICONIC, Dyson, Adore Beauty, and more. This year is likely to be no different.

— Sephora Australia: 20 per cent off with a minimum spend of $120 (some brands excluded)
— Adore Beauty: Up to 40 per cent off select products
— It Cosmetics: Up to 25 per cent off sitewide
— Alpha-H: 20% off sitewide
— Go-To Skincare: A free The Repair Shop mask (RRP $50) with all orders over $59 using the code 'AFTERYAY'
— Bangn Body: 20 per cent off when purchasing 2 or more products
— Biotyspa: $15 off your order with code AFTERPAY15 when spending is over $100
— Straand: 15 per cent off sitewide using the code 'AFTERPAYSALE'
— tbh Skincare: 15 per cent off (including bundles) using the code 'AFTERPAYDAY'
— Naked Sundays: 15 per cent off select products using the code 'AFTERPAY15'
— Boost Lab: 15 per cent off (including bundles) using the code 'AFTERPAYDAY'
— Bondi Sands: 30 per cent off sitewide
— Swisse: 40 per cent off almost everything
— Bioderma: 20 per cent off select products
— Kiehl's: Buy two, get one free. Add three formulas to your cart and receive the lowest-priced free
— Sand and Sky: 25 per cent off all full-sized products. Get an additional 10 per cent off on kits with code AFTERPAY10
— Oz Hair & Beauty: Up to 30 per cent off selected brands
— Who is Elijah: 20 per cent off collective, trio sets and 100mls
— Hismile: Up to 50 per cent off storewide
— Foreo: Up to 40 per cent off at THE ICONIC
— LAMAV: 20 per cent off sitewide
— Mermade Hair: 25 per cent off sitewide
— The Beauty Chef: Up to 30 per cent off storewide
— Coco & Eve: Up to 50 per cent off select products
— ghd: Up to 25 per cent off select products

— Chouchou Intimates: 20 per cent off *min spend $100 use the code '20%OFF' at checkout
— THE ICONIC: Up to 40 per cent off on select products
— PUMA: 40 per cent off the lowest marked price using the code 'AFTERPAY40'
— Modibodi: 20 per cent off sitewide sale
— Nine West: 20 per cent off select items
— Forever New: Up to 50 per cent off select pieces
— Kathmandu: 30 per cent off when using Afterpay
— Ugg Express: 15 per cent off sitewide using the code AFTERPAYDAY15
— ASOS: Up to 70 per cent off, plus an additional 15 per cent off with code Afterpayday
— Aje: Up to 20 per cent off select items
— Sheike: Up to 30 per cent off full-priced items
— Showpo: 20 per cent off everything with code AFTERPAY20
— General Pants: 30 per cent off everything
— Foot Locker: Up to 70 per cent off select items
— Glue Store: Up to 50 per cent off select items
— City Beach: Buy one, get one 50 per cent off
— Rebel Sport: Up to 50 per cent off select pieces
— The Fable: 30 per cent off storewide
— By Billie: 25 per cent off storewide
— Wittner: 20 per cent off storewide 
— Hype DC: Up to 30 per cent off new season styles from Nike, New Balance, Adidas and more
— Vans: Up to 25 per cent off
— Kirstin Ash: 20 per cent off sitewide
— HOKA: 30 per cent off select running shoes
— P.E Nation: 30 per cent off select styles using the code 'AFTERPAYDAY30'
— FAITHFULL THE BRAND: 25% off sitewide + an extra 25% off sale, excluding new arrivals

— Dyson: Save up to $500 off or receive a complimentary gift with select purchases
— Hommey: 20 per cent off all throw blankets and slides
— I Love Linen: 25% off sheet sets + 10% of dining and clothing
— Ecosa: Up to 35 per cent off sitewide
— Kip&Co: 40 per cent off almost everything
— No 22: 20 per cent off site-wide using the code 'AFTERPAYDAY20'
— House: Everything up to 75 per cent off + an extra 20 per cent off sitewide
— Amart Furniture: Minimum 15 per cent off everything when you checkout with Afterpay
— Sheridan: Save 40 per cent when you spend $50 or more
— Petbarn: Up to 30 per cent off selected pet products
— Antler: Save 30 per cent when you spend $249 PLUS a free Clifton Mini
— Linen House: Spend $200 and save 20 per cent

— Lovehoney: Up to 50% off select items
— Wild Secrets: Up to 70% off on select products
— Naked Harvest: 25 per cent off selected products using the code 'AFTERPAY'
— JSHealth: 20 per cent off using the code 'AFTERPAYDAY'
— RedBalloon: Save up to 15 per cent off selected experiences
— Adrenaline: Save up to 20 per cent off selected adventures

— eBay: Save 15 per cent off select items when you use the code 'APAYDAY4'
— Mwave: Up to 40 per cent off with code AFTERPAY2340
— The Good Guys: Spend $360+ online, receive $60 store cash $20; spend between $240 to $359 and receive $40 store cash
— Bing Lee: 10 per cent off all TVs, 10 per cent off Dyson 360 Vis Nav Robot and 10 per cent off Philps Air fryers

Afterpay Day typically rolls around twice a year and is one of the biggest online shopping events in Australia. The upcoming event is the second for the year, with the last Afterpay day happening back in March. Typically, you can score up to 70% off both online and in-store across every category — fashion, beauty, homewares, tech and more — during APD. You don't need to use/have Afterpay to get in on these deals, either.

Afterpay Day 2023 begins Thursday, August 17 and will run until Sunday, August 20. That means shoppers (us!) will have four full days to score some serious discounts from some of our favourite Aussie brands and retailers.

Afterpay is essentially like a virtual lay-by, except you don’t have to wait until you’ve paid in full before you take your new goodies home. The "buy now, pay later" service works by getting shoppers to pay one instalment upfront on the actual day of purchase and then pay the same amount fortnightly over six weeks until they're fully paid off, with four instalments in total.

You don’t pay any interest or fees as long as you make your repayments on time. If you are late on a payment, you’ll incur a $10 fee. However, that fee is capped and doesn’t compound. Remember — you don't have to have the app to participate in this week's deals.

According to Afterpay, around 63,000 small and large businesses offer Afterpay as a payment option these days, so it’s safe to say that most of your favourite major retailers and brands provide the service.

However, if you’re unsure, you can always check the retailer’s payment options via their website or the list of businesses on Afterpay’s store directory.