Photographed by Jena Cumbo.
Every weekend, from now 'til Labor Day, we're hosting a beachside bash in Montauk. Not only are we inviting our friends out for an unforgettable weekend, but Secret and Ford are helping us blow it out with cool swag and social takeovers. Keep your eyes peeled on Instagram for all the pics and DIY videos tagged with @Ford, #FordWeekender, @SecretDeodorant, and #Epic48. We're also tapping four fashion insiders to share their weekends with an exclusive Insta-diary. Be on the lookout — these snaps may inspire a summer shindig of your own.
Now, are you ready to do the weekend the right way?
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