See more about this Episode
Some call it the "GQ cuff." Some call it the "J.Crew cuff." One of our own staffers is adamant that it's the "Grandpa Louie cuff." But, credit where it's due: Badasses the world over have been doing this since the advent of sleeves — which doesn't mean it's intuitive to pull off. Mastering this trick requires being taught (which is where we come in).
A traditional rolled-up shirt sleeve is no good for two reasons: As you go up the arm, it gets more and more difficult to keep rolling — not to mention that when you're above your elbow, that cuff gets so constricting it practically cuts off your circulation. This version helps you bypass that tricky part while creating a roll that's comfortable but secure. For whatever reason, it has remained on the fringe of the sleeve-cuff set, but no more. Press play for the long and short of it.