It's campaign release season, didn't you know? We got our hands on the just-released Gucci spring 2010 campaign that has us cursing our winter coats and counting our coins for a trip down south. Shot by Mert & Marcus in sunny Palm Beach, Natasha Poly and Ryan Kennedy celebrate the start to summer in the kind of way that we like to see: Poolside, and engaged in some of the most intense lounging we've ever seen. Click through for full-sized images so you can see this expert laziness in all its glory.
See more Spring 2010 fashion ads...