Amazon’s Cyber Monday Fashion Deals Are Multiplying Faster Than You Can Say “Prime”

When it comes to deals on clothing on this epic shopping weekend, there has certainly been a pileup this year. Every retailer under the sun is getting in on the action and clamoring for your dollars with the promise of endless discounts on all the garments we’re buying this season — holiday party dresses, weatherproof snow boots, and PJs that will have you couch-bound and eating leftovers in high style. But nowhere in the world — the world of 1s and 0s, to be precise — are the stylish discounts as numerous as on Amazon.

More and more, we’re finding a trove of must-haves in Amazon’s cavernous (digital) aisles. Everything from emerging unknowns vying to be the next viral item to trusted, heavy-duty heritage brands to Amazon’s own editions of well-priced basics can be had with the click of a “Buy Now” button — and we were excited to see a Cyber Monday countdown deals page hopping with savings on brands like Herschel Supply Co., Adidas, Samsonite, and Levi’s.