Zendaya is headed to Paris Fashion Week. In October, Tommy Hilfiger announced his brand would continue its curated 'see now, buy now' model with the Spiderman: Homecoming actress as its new ambassador. Now we know Tommy x Zendaya will present its debut offering in the City of Lights on Saturday, March 2. She follows Gigi Hadid who collaborated with Hilfiger on four different collections (in four different cities, naturally), each more successful than the last.
“For spring 2019, we can think of no better place to premiere the first Tommy x Zendaya collaborative collection than Paris," the designer tells WWD of the decision to skip New York Fashion Week. “Our innovative ‘see-now-buy-now’ experiential show will blend our Americana heritage, Zendaya’s confidence and optimism, and the city’s iconic elements for a truly unforgettable runway event.”
As for what to expect to come down the runway, Hilfiger teased the collection to WWD in October, saying: “[Zendaya's] style is quite eclectic. It goes from casual to elegant and formal. She’s passionate about fashion. She loves getting really involved in the fabrics, the various colors and the drape of the garment,” he said. Following the show, all of the pieces will be available in stores and online via the brand's website.
When the partnership was announced in October, Hilfiger told WWD that Zendaya was the perfect person to collaborate with. “Zendaya has become a global icon, using fashion to make bold statements while always staying true to herself. Our capsule collection will fuse her eclectic style with the Americana spirit of our brand.”
Hilfiger will reportedly return to New York Fashion Week in September and is rumored to considering showing at the Apollo Theater in Harlem.