The Best New Drugstore Products For Endless Good Hair Days In 2020

Much like with dating, finding the hair products that are worth locking down for all your wash days for the foreseeable future requires some shopping around. There are countless dry shampoos, leave-in conditioners, and treatment masks on the market, but not all of them are worth that coveted spot in your shower caddy.

The good news for those hopeless hair-mantics still waiting for the perfect cream to make your curls pop, or the mask that will save you money by stretching the time between color appointments? The drugstore aisles are lined with an endless array of innovative formulas to upgrade your hair this year. Ahead, we rounded up all the new products you'll need for good hair days every day of 2020.


At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.

Garnier Fructis Dry Shampoo

We're kicking a lot of habits this year, but supplementing our strands with dry shampoo because we're too lazy to wash more frequently is not one of them. (Sorry, not sorry.) This one won't leave behind a white cast and smells like a piña colada — need we say more?
Garnier Garnier Fructis Dry Shampoo$4.99 Buy

Garnier Nutrisse Color Reviver

Slather this on when your hair color is giving you blah vibes, and in five minutes you'll look like you just left the salon chair. Hair-color sorcery at its finest.
Garnier Garnier Nutrisse Color Reviver Permanent Hair Color$6.99 Buy

Emerge Style Goals Definition & Control Hair Gel

When you need more than just a cream styler to swoop your baby hairs, slick your bun, or define your coils, phone a friend and get this crunch-free gel in your rotation.
Emerge Hair Care Emerge Style Goals Definition & Control Hair Gel$6.99 Buy

Pantene Nutrient Blends Miracle Moisture Boost Rose Water Conditioner

Rosewater is the star ingredient in this magical conditioner that'll make your hair smoother and shinier in seconds. If you have time to spare in the shower, leave it on for a few minutes so it can work overtime (and make your bathroom smell like an English garden).
Pantene Pantene Nutrient Blends Moisture With Rosewater Conditioners - 8 fl oz$6.99 Buy

OGX Strength & Length + Golden Turmeric Anti-Frizz Air Dry Hair Cream

For air-dried waves that'll look like you spend hours copying celebrity stylist techniques on Instagram, add some of this to your damp hair straight out of the shower and go. Yep, that's it.
OGX OGX Strength & Length + Golden Turmeric Anti-Frizz Air$8.99 Buy

Kristin Ess Fragrance-Free Detangling Tonic

If your skin is sensitive — or if you'd just rather not smell like you bathed in a vat of perfume after doing your hair — you'll love this no-BS tonic that's free of added fragrance for scent-free detangling.
Kristin Ess Kristin Ess Fragrance Free Detangling Tonic$10.00 Buy

The Good Stuff Curl Definition Jelly

A few pumps of this jelly will nourish and define curls in one single step, so go ahead and enjoy those few extra minutes of sleep.
The Good Stuff The Good Stuff Curl Definition Jelly$7.99 Buy

OGX Deeply Restoring + Pracaxi Recovery Oil Anti-Frizz Leave-In Combing Cream

Your once-dry, frizzy curls will be mistaken for pure shiny silk once you detangle with this leave-in.
OGX OGX Pracaxi Recovery Oil Anti-Frizz Leave-In Cream$9.99 Buy

L'Oreal Paris Elvive Dream Lengths Restoring Shampoo for Long, Damaged Hair

So maybe you haven't been the nicest to your hair in recent months, but it isn't too late to turn over a new leaf. Just start shampooing with this, and watch split ends and dullness disappear.
L'Oreal Paris L'Oreal Paris Elvive Dream Lengths Restoring Shampoo$5.29 $4.99 Buy

Maui Moisture Heal & Hydrate + Shea Butter Combing Cream

Prep your hair for a twist-out with this combing cream, which has shea butter and macadamia oil to make your curls glisten when you unravel them the next day.
Maui Moisture Maui Moisture Heal & Hydrate + Shea Butter Vegan Combing Cream for Thick Curly Hair, Silicone- & Sulfate-Free Leave-In Hair Treatment with Coconut & Macadamia Oils to Define Curls, 8 oz$11.93 Buy

Head & Shoulders Supreme Thickening Hair Mist

For volume without the backcombing, mist this along your roots and give your hair a quick zhuzh. Bonus: It'll also sooth and protect your scalp.
Head & Shoulders Head & Shoulders Supreme, Thickening Hair Mist, with Argan Oil and Vitamin E, 6.7 Fl Oz$13.68 Buy

Herbal Essences bio:renew Mango & Aloe Curl Cream

Aloe and mango are the key players in this plant-based formula for defining your natural curls. They're also the reason why we're craving fruity sorbet in the dead of winter.
Herbal Essences Herbal Essences bio:renew Mango & Aloe Curl Cream$5.99 Buy

John Frieda Detox & Repair Care & Protect Spray

You've heard it a million times: Don't do hot tools without protection. This formula — which smells like an expensive floral arrangement — will make it easy to remember to spray before you straighten.
John Frieda John Frieda Detox & Repair Care & Protect Spray$7.99 Buy

Yes To Tea Tree Gentle & Soothing Pre-Shampoo Scalp Scrub

For a scalp that's prone to buildup, you'll need to put in a little extra homework to make sure your stylers aren't doing you dirty. Luckily, this homework is soothing and exfoliating, and our hair's better for it.
Yes To Yes To Tea Tree Gentle & Soothing Pre-Shampoo Scrub$7.99 Buy
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