The Breakout Quarantine Hair Color Trend No One Saw Coming

Since most hair salons remain closed in the wake of the COVID-19 pandemic, more and more people are turning to at-home color. This might lead you to believe that root touch-up kits and subtle, natural-looking box dyes would be in the highest demand, but the biggest quarantine color trend is actually shaping up to be a whimsical shade of pastel pink.

Of course, considering the fact that it's mid May and pink is a universally-flattering shade for every complexion, plus how many DIY options are already available, it makes perfect sense.


For proof, we've rounded up some of the biggest stars that have gone pink in quarantine. From young trendsetters like Dua Lipa and Keke Palmer, to big names like Taylor Swift and Julianne Hough, scroll ahead for everything you need to know about the self-isolation hair trend. Plus, shop the best semi-permanent dyes and temporary rose-gold tints that can help you cop the look from your own bathroom.

Julianne Hough

The dancer and KINRGY founder recently went ombré pink. Even if it was a short-lived look, her expert application served as a ringing endorsement for wash-out temporary dye.

Amika Desert Trip Temporary Hair Color Spray

One shampoo washes this temporary rose-gold color all the way out of your hair, making it the no-damage, no-commitment way to dye your hair pink — just for fun (and the 'gram).
Amika Desert Trip Temporary Hair Color Spray$18.00 Buy

Taylor Swift

In celebration of her recent televised City of Lover concert, Taylor Swift debuted a fresh quarantine hair color: streaks of bright pink and blue.

Arctic Fox Pink Hair Dye

This $11 dye has over 300 rave reviews from fans who claim the pigment is buildable, from pastel to magenta, and washes out evenly.
Arctic Fox Virgin Pink$10.99 Buy

Teddi Mellencamp

The RHOBH star (and new mom of three) just showed off a fresh rose-gold dye job, referring to it as her post-baby transformation. "After having a baby, I always do something drastic with my hair," Mellencamp captioned her latest selfie. "This time, I thought pink!"

Overtone Coloring Conditioner

The reality-show star and accountability coach credited her subtle quarantine tint to Overtone's Coloring Conditioner in the shade Pastel Pink.
Overtone Coloring Conditioner$29.00 Buy

Keke Palmer

The GMA co-host has been trying lots of different wigs and weaves in quarantine, and our favorite look has to be her ombré updo, with sorbet-like swirls of orange and pink.

LullaBellz Straight Lob Lace Front Wig

If you don't want to mess with dye, but still want to experiment with pink hair, take a cue from Palmer and try a front lace wig.
Lullabellz LullaBellz peach straight lob lace front wig$78.00 Buy

Sarah Michelle Gellar

Gellar dyed her signature blonde hair an ombré pink in an effort to humiliate her kids. Whether or not embarrassment ensued is unclear, but the internet was most certainly in full support of a pink-haired Buffy.

Kristin Ess Rose Gold Temporary Tint 

If you're looking for a no-commitment pink tint that will fade over time with shampoo, add this celebrity colorist-developed spray to your next Target order.
Kristin Ess Rose Gold Temporary Tint$12.00 Buy

Jennifer Love Hewitt

Hewitt's quarantine color proves that you don't have to have a platinum blonde base to score a DIY pink.

Lime Crime Fuchsia Hair Conditioner

According to her Instagram post, the 9-1-1 actress used this Lime Crime conditioner in Fuchsia to give her brunette hair hot-pink highlights.
Lime Crime Hair Color Conditioner, Fuchsia$16.00 Buy

Dua Lipa

Lipa recently tinted her breakage bangs a shade of bubblegum pink — in her signature two-toned aesthetic — with the help of boyfriend, Anwar Hadid.

L'Oréal Colorista Semi-Permanent Hair Color

This semi-permanent box dye is great if you, like Lipa, are coloring over previously-bleached strands.
L'Oréal Colorista Semi-Permanent Hair Color$9.99 Buy

Anna Camp

The Perfect Harmony star recently dip dyed her blonde lob a shade best described as 'watermelon pink'.

Sephora Collection Semi-Permanent Hair Color

For just $12 you can get a raspberry pink color that keeps for seven to 10 washes.
Sephora Collection Semi-Permanent Hair Color$12.00 Buy

Cardi B

Cardi gave the pink trend a try by slipping on a blonde-and-pink wig for the day, paired with Marilyn Monroe-like waves.

White Pink Ombre Long Bangs Short Hair Cosplay Wig

If you're looking for a Cardi B-style two-toned wig, you can find many chic (and affordable) styles on Etsy.
nevermindyrhead White Pink Ombre Long Bangs Short Hair Cosplay Wig Free Cap$28.40 Buy
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