A lip balm developed by an anesthesiologist? It's not as weird as it sounds. Dr. Edward Akkaway, a self-proclaimed lip-balm obsessive, found himself alarmed when his patients arrived to him before surgery with dehydrated, chapped pouts. Inspired, Akkaway developed his own all-natural lip treatments and applied them to patients' puckers — leading to the nickname "Dr. Dewy" for his products' healing powers. Yes, it's an unconventional way to get into the beauty industry, but Akkaway's nutrient-packed formulas are the real deal.
Convinced that natural ingredients sourced from plants would not only benefit the health of his patients but also have more effective healing properties, Dr. Akkaway created a line of lip-care products free of petrochemicals, animal ingredients, and preservatives. Makes sense for a product that — let's be honest — you essentially end up eating all day, right?
Dr. Dewy's new line features two lip-loving formulas, both fortified with an organic “super nutrient” complex of plant oils, essential fatty acids, and potent antioxidants. The first, Lip Cure, is a serum that nourishes and heals your pout. The second, Lip Protector, uses natural waxes (instead of petroleum) and SPF 15 to prevent further damage from the elements. The result: Lips that are actually nourished rather than coated in chemicals. Sounds like a much more palatable alternative to us.
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