Rain, Cold, and Electrocution Couldn’t Stop Our Save Fashion Campaign!


Save Fashion
merely a week away, we wanted to share our
Tom Hines
-shot campaign photos featuring Trump girls Georgie Wass, Jessica Perez, and Julia Wolters. In the spirit of Save Fashion, at moments it seemed like we needed someone to save us from the elements. A mixture of freezing rain and gusty conditions in Tivoli, NY made it way difficult to execute the '70s-tinged concept we were going for (even worse, our poor props guy got electrocuted from the fog machine. Sorry Jesse!). But in the end, we were absolutely thrilled with the mystical, ethereal editorial that was produced. Though we may have bled, sweated, and cried our way through this shoot, we made our latest Save Fashion campaign well worth the wait. Want to see more? Stop by our shop in SoHo from November 13-22 for some outrageous deals (steals, really) on all our favorite brands. See you there!

Save Fashion at Inven.tory, 237 Lafayette Street, at Spring. November 13-22, 12-8pm.
Photographer: Tom Hines
Creative Director: Piera Gelardi
Art Director: Roanne Adams Design
Stylist: Maayan Zilberman
Makeup: Fernando Haddad
Hair: David von Cannon
Prop Stylist: Jesse Kaufmann
Models: Georgie Wass, Jessica Perez, Julia Wolters, all from Trump Model Management
Special Thanks: Teresa Herrmann, Lisa Farjam, Brian Ackley—we heart you guys!

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