Tasteless In Every Way: The "Louis Vuitton"-Branded Handgun Grip

louis-vuitton-gun
Two days after the Aurora shootings, we received a press release from an indoor gun range in Las Vegas heralding its newest handgun available for use. Plastered with Murakami-era Louis Vuitton logos, the handgun grip "cater[s] to gun enthusiasts who also have a desire to look stylish." Says Machine Gun Las Vegas, "Like Marc Jacobs putting Sponge Bob Square Pants [sic] onto LV monogrammed bags, Machine Guns Vegas has created their own Louis Vuitton accessory — a monogrammed Louis Vuitton grip for a handgun — which is legal to carry in the state of Nevada."
Yes, because a designer integrating a cartoon character into his own brand's monogram is exactly the same as using an established luxury brand's designs and decorating a device intended to maim and kill and that also represents a controversial national discourse about a layperson's right to conceal and carry. Right. Just to make sure that the LV logo was indeed being misused, we reached out to Louis Vuitton reps who confirmed: "Louis Vuitton is in no way associated with this company. We do not manufacture gun grips and do not condone the alteration of our creations in any way."
louis-vuitton-gun-2
Advertisement

More from Politics

Watch

R29 Original Series

Watch Now
Documentary
Five love stories behind diverse, multicultural marriages.
Watch Now
Lifestyle
Life experiments, 5 days at a time.
Watch Now
Fashion
The style of subculture.
Watch Now
Beauty
Viral trends, tried and tested.
Watch Now
Documentary
From vibrators to lipstick, learn how your favorite products are made.
Watch Now
Documentary
Extraordinary, one-of-a-kind individuals
Watch Now
Documentary
The latest stories to watch.
Watch Now
Lifestyle
Inside the homes of millennial women — & what they paid for them
Watch Now
Comedy
Let's talk about sex, baby.
Watch Now
Documentary
Female artisans around the world
Watch Now
Politics
Made by and for smart, opinionated women.
Watch Now
Film
We helped 12 female directors claim their power.