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Diffusion Alert! Rachel Roy Does Lower-Priced Line for Macy’s

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Frugal fans of Rachel Roy's eponymous line will be happy to hear the designer is doing an exclusive lower-priced collection for Macy's, aptly titled Rachel-Rachel Roy. The designer says the collection is the "younger sister to the Rachel Roy collection". A vast departure from her fall '09 collection, there doesn't seem to be a sharp silhouette (or austere bowl cut) in sight. Instead, the Macy's collab looks to include younger separates with pops of color and bold graphics. Roy promises "it has the same designer sensibility" as her high-end collection. Lucky for us it won't have the same price tag. (WWD)

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