17 Beauty Products That Black Girls Can't Stop Buying

Photographed by Beth Sacca.
Black girls are magic, this we know. But even the best magician has a few tricks up her sleeve. Instead of envying curls that stretch to impressive proportions and wishing for glistening skin you can't fake with a filter, take advantage of the products that will take your God-given assets to their highest potential.
Natural hair requires moisture, and deeper complexions call for a plethora of chocolate and ebony products that enhance the skin we're in. And even though the market is expanding to include our textures and tones, it still takes forever to find a slam-dunk product lineup that doesn't cost a billion bucks. If you need a hand in honing in on your routine, check out the hair, skin-care, and makeup products — at all price points — that four Black girls at R29 used to the very last drop.

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