Kiehl’s Taps Jeff Koons Again For A Social (And Soft!) Cause

While the day that we can afford pieces of art from modern icon Jeff Koons is a long way off, we've figured a way to trick ourselves. Kiehl's, which consistently comes up with creative ways to engage in philanthropy (while also leaving our skin seriously hydrated), has tapped Koons to design a limited edition label for their Creme de Corps holiday collection. If this rings a bell, it's because the partnership has happened before—Kiehl's/Koons already has a holiday quartet of products adorned with Koons' 1995 work, "TULIPS" that is currently available for the season. For their second collaboration, the 16.9 ounce bottle of Creme de Corps (a Beta-Carotene enriched moisturizer that does major good during wintertime dry spells), will feature an image of Koons' installation, "Large Vase of Flowers." The psychedelic floral rendering is a hot commodity; it'll be available in New York for one day only, on December 4th at either the flagship store in Union Square or at the Lincoln Center location. Of course, besides the star power and innovative use of branding, the best news is that Kiehl's gives exactly 100% of their profit to the International Centre for Missing and Exploited Children. Now, that is art we can invest in.

Limited Edition Creme de Corps is available at Kiehl's Since 1851, 109 Third Avenue (between 13th and 14th streets), 212-677-3171; and Kiehl's Since 1851, 154 Columbus Avenue (between West 66th and West 67 streets), 212-799-3438.

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