12 Reasons Why Walmart Is The Coolest — & Cheapest — Beauty Destination

It used to be that you went to your local Walmart for the latest Redbox DVD releases, hunting supplies, and outdoor furniture. Sure, you could pick up a mascara or razor from the usual drugstore brands, but you wouldn't find your BFF's birthday gift or discover under-the-radar brands in the superstore's aisles.

That's all changing, though. The retailer has seriously upped the ante on all things makeup, hair, and skin. Today, you'll find pro-quality palettes, on-trend highlighters, and beer-infused shampoo. Oh, and a very generously stocked stash of affordable makeup brushes. Worth a trip down the highway, right? But before you jump in the car, check out the best (and most surprising) Walmart beauty finds ahead. They're worth dropping a ridiculously reasonable amount of dough on.
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These handy drops from Hard Candy make it easy to customize your foundation's coverage. Use them alone for a concealer-like effect or mix a drop into your foundation or moisturizer to add more pigment.

Hard Candy Glamoflauge Pigment Makeup Drops, $7, available at Walmart.
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Judging by the bottle, you might suspect this is a warm amber scent, but it's actually refreshingly crisp and green, with light floral and grassy notes. And it smells a hell of a lot more expensive than $20.

Flower Eau de Parfum Spray in Radiant, $19.97, available at Walmart.
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If you follow beauty influencers on Instagram, chances are you've seen this concealer cover up everything from intense scarring to tattoos.

L.A. Girl PRO Conceal High-Definition Concealer, $2.99, available at Walmart.
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This finely-milled face powder never looks cakey or dry on the skin. Thanks to its lightweight texture, it's also great for baking.

Coty Airspun Translucent Extra Coverage Loose Face Powder, $5.97, available at Walmart.
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Hot Tools' gold-barrel curling irons are a staple backstage at Fashion Week for good reason: The sleek rods can create both polished curls and beachy waves, depending on how you hold it.

Hot Tools 1" Spring Curling Iron, $49.99, available at Walmart.
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If you're on the hunt for a highly pigmented, yet intensely moisturizing, lipstick, these will be right up your alley. They feel like balm on the lips and come in 14 shades that range from pale lilac to vibrant crimson.

Burt's Bees 100% Natural Moisturizing Lipstick, $7.63, available at Walmart.
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This blush from Milani manages to subtly highlight cheekbones while imparting a flush of color to the cheeks.

Milani Baked Blush in Dolce Pink, $6.97, available at Walmart.
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Olay's Rengerist line is one of our all-time favorite drugstore skin-care collections. If we had to recommend just one product from the line, though, it would be the brand's hyaluronic acid- and vitamin B3-rich moisturizer.

Olay Regenerist Micro-Sculpting Cream Moisturizer, $17.99, available at Walmart.
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Bröö started off as a beer-infused hair-care line, but has quickly expanded to include body products, including this 4-in-1 face, hair, and beard wash.

Hydrating Shower Session Wash, $6, available this month at Walmart.
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Real Techniques brushes may be inexpensive, but they never disappoint. The super-soft synthetic bristles pick up and blend product like a dream.

Real Techniques Core Collection Brush Set, $17.98, available at Walmart.
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Mix and match the four shades of this highlighting palette to create your own custom shade, or wear them solo — either way, you'll be left with a beautiful lit-from-within glow.

E.L.F. Illuminating Palette, $6, available at Walmart.
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When it comes to lipsticks, Nyx Cosmetics doesn't disappoint. Not only are the lipsticks comfortable to wear all day, but the brand boasts a huge range of fun shades that make it easy to experiment without breaking the bank.

Nyx Cosmetics Soft Matte Lip Cream in Moscow, $9.18, available at Walmart.
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