The “TikTok Made Me Buy It” Products R29 Editors Are Obsessing Over

Photo: Courtesy of Etsy
Scrolling through TikToks isn't just about finding the next furniture-related dating drama or viral DIY musical. The app has become a go-to for discovering slept-on products from beauty to clothes to those weird Amazon gadgets you never knew you needed until you can't live without them. So what are the products that made R29 editors stop scrolling long enough to hit the "buy" button? Whether it's a pack of white socks or a DILF Charlie Swan t-shirt (don't pretend you didn't love the best character of the Twilight franchise), we've unearthed some real hidden gems. Scroll on to see our must-buy items before they fly off the shelf, as so many TikTok faves often do. (Remember the feta shortage of 2021?!)
Now that we've shared our finds, we want to hear from you. If you have your very own holy grail products TikTok made you buy, simply fill out this form with your picks. It can be anything from home decor and tech to fashion and beauty. Keep checking in as this story is updated with your recs.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy or click on something we link to on our site, Refinery29 may earn commission.

More from Shopping

R29 Original Series