Dark, dreary winter coats and boring cold-weather staples are starting to surface in almost everyone's closets, but thanks to a new merch rollout, those necessities may just get an injection of sweet '90s nostalgia.
Food & Wine reports that Trolli Sour Gummi Worms is the latest brand to jump on the merch bandwagon...but nobody's complaining when fluorescent sweatshirts and googly eyes are involved.
Sugar-loving folk today will remember a time when Trolli candies ruled the cafeteria and called to sweet tooths everywhere from the supermarket aisles. Together with clothing brand Mokuyobi, Trolli's taken some of that unmistakable imagery and put it on a line of sweatshirts, hats, T-shirts, and backpacks that'll bring a hint of cheer to even the most somber all-black outfit.
Called #WeirdlyWoven, the clothing doesn't just have Sour Gummi Worm prints and Trolli's bubbly logo, it actually puts those things onto '90s fashion staples. A boxy windbreaker is in the lineup along with fanny packs (a staple if there ever was one) and iron-on patches (just the thing to bring back DIY denim jackets).
Fans looking for a less-permanent way to show their Technicolor pride can opt for the pins, with rainbow-colored worms and another lunchtime staple: the milk carton.
A few of the shark-embellished pieces even boast a secret compartment, which makes for the perfect place to stash some sour worms. Picking up the hat could be a great way to show everyone at yoga that you're not against refueling with gummy candy.
It may look like a throwback collection aimed at cashing in on nostalgia, but Trolli's actually celebrating the decade when it introduced Sour Gummi Worms to the masses. Certain items are already selling out — that shark backpack is coveted, to say the least — so anyone looking to dive into this wonderful rainbow needs to act fast.
Like recess and Big Sticks, good things don't last forever.
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