Crisp And Clean
Our new, uncluttered look makes the most of each photo, illustration, video, and piece of text. Plus, that easy-to-understand navigation means you'll never get lost again. Step into any slideshow, and you'll see the difference immediately. Trust us, that dream bag is about to look even more irresistible.
We don’t just look different. Our rock-star tech team put a whole new engine under the hood to make this thing go lightning-fast, and work better at every turn — because waiting around for a story to load is the worst, right? Put the pedal to the metal!
Lots More Video
We heard you, loud and clear! We’re adding a ton more watchable content with the editors — and, yes, the famous Internet cats — you know and love. Just scroll to the bottom of the homepage…there’s always something new waiting for you.
R29 covers way more than fashion these days — beauty, wellness, food, news, video, and DIY. That means new and improved categories, plus a recommendation service powered by our top-secret special formula to help you discover the stuff you care about the most. Apologies in advance for fueling your beauty tutorial addiction…
Share And Share Alike
We love the way you share our articles with your friends. So we've made it easier for you to pass the good stuff around. Just pick something you'd love to share, and you'll see. Oh, and check out our fancy social meter that tracks what R29 readers are obsessing over, while you're at it.
A Non-Stop Shopping Spree
Shop-it-now features, an improved e-commerce section, super-charged recommendation services — not to brag, but we might have just become the best boutique in the world.
And About That Logo...
Honestly, this might be our favorite part. Our new insignia is elegant, bold, and challenging — the perfect reflection of where we came from, who we are, and where we're going. You gotta admit, it looks pretty next-level, right? We want to stick it on everything!