"I could say that I'm the most bullied person in the world," she said. When pressed, she added: "One of them, if you really see what people are saying about me ... That's why my Be Best initiative is focusing on social media and online behaviour."
It's been reported that Trump didn't want to be first lady "come hell or high water" and had trouble adapting to her new role because she's always been a very private person. And as soon as her husband announced his presidential bid, everything from her career as a model to her accent has been dissected and mocked at a rate she wasn't used to as a public figure or even signed up for.
During the interview, Trump added on the topic of bullying: "We need to educate the children of social and emotional behaviour, so when they grow up and they know how to deal with those issues. That's very important."
But like in the past, Trump didn't address her own husband's troubling social media behaviour. The president, both on Twitter and in real life, belittles and insults everyone from sexual assault survivors and people with disabilities to former White House staffers and sitting U.S. senators, including a dying man.
This dissonance between the first lady's anti-bullying platform and the president's bully tendencies raise questions about how much she really cares about her Be Best initiative. Like her stepdaughter Ivanka, it's not Trump's business to publicly antagonise her husband or be responsible for his actions. But as long as the first lady claims she is the "most bullied person in the world" and that she wants to prevent that from impacting children, while her husband cruelly attacks enemies both real and imagined, her anti-bullying advocacy and motives will continue to be dissected.