To-Die-For Neons In This Summer's Hottest Cuts…For A Cause (And A Giveaway!)

Meghan Sebold knows that eco fashion is about as sexy as a goopy green protein shake, which is why her New York-based, entirely sustainable, thoroughly conscious new label, Afia (it means "born on Friday", like Sebold herself!) is fairly revolutionary. On a visit to Ghana, Sebold fell in love with the brightly colored, expertly dyed patterns and fabrics of the country, in turn using the handmade textiles and putting an American trend spin on them. Not only is the result hot, but it also makes the average fashion-forward gal excited to be wearing African-made clothing that both benefits their sartorial sense and women continents away. By capitalizing on the over-dyed Ikat trend that is virtually everywhere this summer, Sebold has created a brand that is conscious and fully on point. Think high-waisted shorts, fitted tunics and an incredible fanny-pack (perfect for summer festivals), all made by young women in Ghana, West Africa, or by New York natives using Ghana-made fabric.
R29 GIVEAWAY: Sebold (and us!) are so psyched on the brand-new project, which launched last week, that she's offering one lucky Refinery29 reader a killer, handmade carry-all, constructed by a woman whose malaria treatment Sebold helped sponsor. To enter, just like Afia on Facebook. And think, it's easier to feel as good as you look in our favorite new NY brand.

More from Fashion

Watch

R29 Original Series

Watch Now
Documentary
Five love stories behind diverse, multicultural marriages.
Watch Now
Lifestyle
Life experiments, 5 days at a time.
Watch Now
Fashion
The style of subculture.
Watch Now
Beauty
Viral trends, tried and tested.
Watch Now
Documentary
From vibrators to lipstick, learn how your favorite products are made.
Watch Now
Documentary
Extraordinary, one-of-a-kind individuals
Watch Now
Documentary
The latest stories to watch.
Watch Now
Lifestyle
Inside the homes of millennial women — & what they paid for them
Watch Now
Comedy
Let's talk about sex, baby.
Watch Now
Documentary
Female artisans around the world
Watch Now
Politics
Made by and for smart, opinionated women.
Watch Now
Film
We helped 12 female directors claim their power.