Behind The Seams
The Making Of A Signature Scent

How can you bottle someone's essence? A look at all the tough decisions Gwen and her team made on the fragrant road to perfume heaven.

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In this episode: We're always curious to find how celebs land their signature scent. How can you bottle someone's essence? Ahead, a look at all the tough decisions Stefani and her team made on the fragrant road to perfume heaven.

Gwen Stefani is a mother, performer, style icon, and an unstoppable force run on pure girl power. Amidst all that badassery, though, it's easy to forget she's also a designer. Stefani's internationally acclaimed lines, L.A.M.B. and Harajuku Lovers, have just as much sartorial inspiration as her music does infectious rock. So we teamed up with the inimitable Ms. Stefani for an exclusive behind-the-scenes look at how she gets it all done — and, of course, the team that helps her do it. In these never-before-seen episodes, you'll get to know the frontlady you always kind of felt like you knew. Yes, she has the same number of hours in the day as we do. But here's a little look at how she spends hers. Hint: It's bright, bold, and awesome.

About Behind The Seams

Gwen Stefani is a mother, a performer, a style icon, and an unstoppable force run purely on girl power. Amidst all that badassery, though, it's easy to forget she's also a designer. We teamed up with the inimitable Ms. Stefani for an exclusive behind-the-scenes look at how she gets it all done. And, of course, the team that helps her do it. In these never-before-seen episodes you'll get to know the front lady you always kind of felt like you knew.

Gwen Stefani Perfume LineReleased on November 11, 2015
Behind The Seams
About
Gwen Stefani is a mother, a performer, a style icon, and an unstoppable force run purely on girl power. Amidst all that badassery, though, it's easy to forget she's also a designer. We teamed up with the inimitable Ms. Stefani for an exclusive behind-the-scenes look at how she gets it all done. And, of course, the team that helps her do it. In these never-before-seen episodes you'll get to know the front lady you always kind of felt like you knew.

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