A Seasoned Fashion Photog Collabs With Hipstamatic

Shutterbugs of the world, you’re going to want to put the SLR down for a sec and divert your attention to this awesome photog collaboration. The original photo-enhancing app Hipstamatic, has tapped the one-of-a-kind fashion editorial snapper Diego Uchitel for a special limited-edition pack of camera goodies for the app.
Deemed the Buenos Aires Hipstapak, named after Uchitel’s home turf, the set includes a desaturated-brushtrokes lens that invokes “cool painterly undertones,” as well as two types of film: a desaturated border-less type that gives off a subtle warmness, and a stained, desaturated matte. Can’t exactly picture it? The site lends you a gaggle of examples shot by the man of the hour himself with subjects like Jerry Seinfeld and David Bowie, with impeccable results.
Need to start capturing your world through these enhancers, like ASAP? Fire up Hipstamatic, download the "pak" for 99 cents, and start snapping — Buenos Aires style.

R29 Original Series