"I want to address some of my comments that have been circulating from a 2006 interview. While I believe this 7 year old, resurrected quote has been taken out of context...."
"I sincerely regret that my choice of words was interpreted in a manner that has caused offense."
Use a marketing word that clearly excuses any responsibility. It's all part of a business plan, everyone.
"A&F is an aspirational brand that, like most specialty apparel brands, targets its marketing at a particular segment of customers."
"However, we care about the broader communities in which we operate and are strongly committed to diversity and inclusion."
The people! Think of the people! There are people who work at Abercrombie, and as such they must be good, right?
"We hire good people who share these values. We are completely opposed to any discrimination, bullying, derogatory characterizations or other anti-social behavior based on race, gender, body type or other individual characteristics."
Photo: Courtesy of Abercrombie & Fitch.