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Recently, Tiktok user @paintedbyspencer started a movement when they called upon followers to try applying blush under their eyes. "If you're not blending your blush up to your under-eye area, you're missing out," said the Los Angeles-based MUA while showing off a flawless complexion, complete with some powder blush applied right up under their lower lashline.
While the blush itself is subtle, the impact is undeniable — a lifted face with a noticeable glow.
Following suit, a host of other TikTokers got around the challenge and showcased their own versions of the blush hack, using warmer shades of liquid blush to achieve a brightening effect.
Though the hack may seem unconventional, it actually makes a lot of sense given that colour-correcting techniques have long told us to reach for peachy/pink hues to counteract the blue-ish purple hues of dark under-eye circles. I mean, just look at the wild success of Bobbi Brown's cult dark peach corrector that is still a staple of many MUAs today.
Trying it out yourself couldn't be easier. After prepping your base with an eye cream, just take a warmish blush — liquid seems to be the formula of choice, particularly for beginners — and apply a light amount directly under our eyes, focusing on the centre to the inner corners. Then take your concealer and dab it over the blush and use either a sponge or your fingers to blend away until the two are one and relish in the reveal.