Exclusive: JNBY To Hit Shopbop Tomorrow

We New Yorkers are pretty spoiled when it comes to fashion—nary a store would dare say they've made it in America without opening an outpost in the Big A. Such is the case with JNBY, whose sole US boutique lies on SoHo's Greene Street—meaning that if you don't live here, or can't quite make a seasonal shopping trip, the Chinese brand's multi-functional knits, tailored trousers and jackets, and awesome architectural silhouettes are a nothing but a stylish pipe dream. Well, your luck's about to change—for fall '10, the collection will be available nationwide via Shopbop August 11. Sneak a peek at our preview of some key looks, shot by Shopbop, that'll have you poised on the edge of your keyboard come tomorrow.
JNBY, 75 Greene Street (between Spring and Broome streets); 212-219-2529

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