The Cashmere Blow Out: What Your Hair Has Been Missing

We don't like to show favoritism of our knitwear, but deep down we think our cashmere sweaters know they are the most-loved in our wardrobe (sorry wool). It's not really that surprising — with its downy softness and luxe look, cashmere is the cream of the knit crop. Which is why in our minds, it's high time someone translated that feeling to our sometimes-lackluster locks. Enter: Chicago-based George The Salon's cashmere blow out, a two-in-one conditioning treatment and finished style.
Now, we know you just mastered the standard salon blow out and now we're throwing fancy words like cashmere into the mix. But, according to Beautylish, the magic of the cashmere blow out lies in just two styling products: Kérastase’s new Elixir Ultime Oleó Complexe, to smooth and soften the hair, and Davines' Defining Texturizer, to add that extra oomph. Needless to say, we're ready to embrace cashmere-wearing weather in all its many forms. (Beautylish)
cashmerephoto: via beautylish.

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