Everything You Need To Know To Shop The Best Black Friday Deals Like A Pro

The holidays get earlier every year. But while we may hotly debate when it's ok to start blasting Mariah Carey's Christmas hits, there's one part of the season we're glad to see arrive in October: Black Friday shopping.
With expected shipping delays projected to be just as bad as last year, we're already thinking about getting our holiday shopping done early. Accordingly, this year's flurry of sales that have hit the ground running, and we wanted to give you a head's up on what to expect today. We're here to deliver everything you need to know and more to have a successful and discount-savvy Black Friday 2021. Read on below for a one-and-done comprehensive guide to the best Black Friday deals — from highly-coveted fashion deals to last-minute sex toy sales — happening now and beyond. And, of course, keep checking back for more as the real OG shopping holiday inches closer.
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Best Early Black Friday Deals Quick Links

AeroGarden: Take up to 50% off with the code HOLIDAY20
Amazon: Up to 70% off Alexa devices, 35% off iRobot Roombas, 33% off Fitbit, and more
Boll & Branch: Take 25% off orders $200+ with promo code CYBERWEEK
Brooklinen: Take 20% off Brooklinen sitewide with promo code BLACKFRIDAY
Buffy: Take an extra 20% off everything on Buffy's site
Casper: Take up to 30% off select mattresses and up to 50% off everything else
Chewy: up to 50% off beds, furniture, apparel, and more
Cocoon By Sealy: Take 35% off mattresses + free pillows and sheet set
Cozy Earth: Take 30 - 35% off sitewide and 40% off sheet sets
Dame: Take 20% off Dame sitewide and 35% off sets + get free shipping on orders over $100
Ella Paradis: Up to 85% off Ella Paradis sitewide with the promo code BLACK
Everlane: Up to 40% off select styles
H&M: Take up to 30% off everything
J.Crew: Take an extra 60% off sale and 40% off almost everything else with code BESTFRIDAY
Lululemon: Steep deals and clothes and accessories
Madewell: 30% off Madewell sitewide with promo code OHJOY
MIRROR Fitness: $500 off plus free delivery and installation (a total value of $750) on any package when you use promo code BFCM21 at checkout
Nordstrom: Up to 55% off a wide range of styles
Our Place: $46 off Always Pan, $40 off Perfect Pot, and more savings
Parachute: Take 20% off sitewide
Saatva: Take 10% off sitewide + 15% orders over $2,750
Sephora: Take 50% off bestsellers
Shopbop: Take up to 50% off Ulla Johnson, Loeffler Randall, Sea, and more top labels with code HOLIDAY
Ulta: Up to 50% off beauty finds — NYX Professional Makeup, It's A 10 hair care, Ulta Beauty collection, Morphe, and more.
Violet Grey: Take 25% off select luxury brands
Walmart: Black Friday Deals For Days
Wayfair: Take up to 80% off
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What is Black Friday?

Black Friday pops up on our calendars the day after Thanksgiving (this year November 26) — but, it has since transformed into a mega shopping holiday that starts as early as October and fizzles out in the first week of December along with its sales event sister, Cyber Monday. In 2020, we saw bestselling Lululemon leggings up to 40% off, price-slashed buzzworthy sex toys, mattresses deals, new daily Amazon specials, and more rare scores. Look out for our extensive coverage in the next 30 days as we continue to scour the internet for the internet's best Black Friday discounts.

When do Black Friday deals start?

It's safe to say that now, with Black Friday here today, the deal games have officially begun. We've spotted the Always Pan at it's lowest price of the year, Dame's bestselling sex toy (and the entire site) is going for 20% off, and more limited time bargains have already hit the ground running. But, we'll be on the lookout for all the best deals from now until Cyber Monday say its last goodbye.

What are the best Black Friday deals?

Right now at MIRROR Fitness, you can score $500 off plus free delivery and installation (a total value of $750) on any package when you use promo code HOLIDAY21 at checkout. AeroGarden just kicked off 20% off sitewide with the code HOLIDAY20 from now until the end of the year. Over at Walmart, you can get $100 off Dyson cordless stick vacuums, $20 off Ninja air fryers, 46% off Peter Thomas Roth products, and tons of deals on women's fashion at the brand's latest deals event. Or, just scroll on below and find every Black Friday deal worth shopping this coming week, easy peasy.
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30% off Madewell sitewide with promo code OHJOY.
Up to 55% off a wide range of styles at Nordstrom — no promo code required.
Take up to 30% off everything at H&M — no promo code required.
Now through November 29, shop up to 40% off select styles — no promo code required.
Shop J.Crew's Black Friday Event and take an additional 60% off sale styles and 40% off almost everything else, plus free shipping with code BESTFRIDAY.
Take up to 50% off Ulla Johnson, Loeffler Randall, Sea, and more top labels at Shopbop with code HOLIDAY.
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Take 10% off sitewide + 15% orders over $2,750 at Saatva.
Take 35% off mattresses + free pillows and sheet set at Cocoon By Sealy.
Take up to 30% off select mattresses and up to 50% off everything else like Casper Mattress bundles and pillows.
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Take 20% off Brooklinen sitewide from now until 11:59 PM on November 30 — promo code BLACKFRIDAY applied at checkout.
For a limited time only, take 25% off orders $200+ — use promo code CYBERWEEK.
From now until Nov. 30, take an extra 20% off everything on Buffy's entire site. Yes, everything — from colorful sheet sets to weighted blankets to cozy comforters.
Take 30 - 35% off sitewide and 40% off sheet sets — no promo code required.
Take 20% off sitewide — no promo code required.
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Up to 50% off beauty finds — NYX Professional Makeup, It's A 10 hair care, Ulta Beauty collection, Morphe, and more.
Shop 50% off Sephora's bestsellers, and 25% off all Kiehl's products, plus free shipping with code FREESHIP.
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Stock up and save with Oribe's Black Friday sale, where literal liters of shampoo and conditioner will be marked down 20% off.
Get 20% off luxury beauty brands like Augustinus Bader, Dr. Barbara Sturm, and more during Violet Grey's Put It In The Bag holiday sale.
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Take 20% off Dame sitewide and 35% off sets + get free shipping on orders over $100 — discount applied at checkout.
Up to 85% off Ella Paradis sitewide — use promo code BLACK.
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Best Bed Bath & Beyond Black Friday Deals

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Best AeroGarden Black Friday Deals

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