We challenge you to say this label's name ten times fast! Popomomo, which stands for post-modernism, is L.A.'s socially and environmentally responsible collection that's pretty much the cat's pajamas (without actually being meant for bedtime, of course!). The designer, Lizz Wasserman, walks to her Highland Park factory every day — probably more than most of us do in a week — and her pieces always have an inspired design story.
The tale for spring '12 involves spooky cottages from her childhood, as well as lost items lurking in the depths of Lake Michigan (just how many sunglasses do you think are down there?). To illustrate that narrative, Lizz's created prints using photogram paper and found objects. The wooden bracelets seen in this under-construction shoot are a special order-only collab between her and her artist hubby, and the rest of the accessories are homespun originals (each is one of a kind!). Not only do we want more of it all, but we're also dying for a coffee date with Lizz—what a cool chick!
Photography by Eugene Wasserman.