Gap joined the normcore bandwagon with gusto this season. Its fall campaign features celebrities like Anjelica Huston, Jena Malone, and Elizabeth Moss in uncomplicated, wearable silhouettes looking, well, normal. But, to celebrate its 45th anniversary, the brand chose a collaboration that's a bit artsier than its usual fare — proving that it has more than jeans and tees up its perfectly cuffed sleeves.
Now in its fourth and final installment, the limited-edition Visionaire x Gap ART collection introduces screen prints — taken from past issues of acclaimed art and fashion mag Visionaire — to Gap’s iconic sweatshirts and T-shirts. Pierre et Gilles’ Medusa and one of Massimo Vitali’s signature beach prints (shown here) are some of the featured works.
If you find yourself in London from October 15 to 18, Gap and Visionaire are presenting the final line at the Frieze Art Fair. And, if you'd rather just shop, stay tuned for its release at select Gap locations and Visionaire's website next week.