Robert Pattinson’s Dior Video Reminds Us He’s Still Sexy

Robert Pattinson is not for tween-age girls anymore, at least not after his Dior Homme video campaign. The black-and-white, Led Zeppelin-backed ad is a nice reminder, saying, "Hey, just in case you forgot, Robert Pattinson is sexy."
Watch him go from boyish recklessness (crashing a yuppie dinner party with his lady friend) to full-fledged sensual guru in an elevator, bedroom, bathtub, and the beach. It's almost too much scruffiness to handle, but that's not going to stop us from clicking "play" a couple (or 10) more times today. Perhaps, watching it enough will reveal the secret, swoon-inducing scent Dior infused into its new men's fragrance.
Whatever it is, it's certainly doing the trick. While the fragrance won't transform you into Robert Pattinson (sorry boys), it will give those around you the ability to imagine they're sprinting across a beach-house roof with him.

More from Fragrance

R29 Original Series