Apartment searching is like reaching your hand into a bag blindfolded and fumbling around for something that feels right, while simultaneously hoping the mystery object won't bite you. A Craigslist post advertising a two-bedroom apartment close to transportation with tons of light and modern appliances could really mean a one-room apartment that can be divided into two small closets with windows facing a brick wall, appliances from the late '90s, and a fifteen minute walk to the subway. Choosing the wrong buzzword to advertise a listing could make or break a deal. "New hardwood floors" is a lot more appetizing than "clean, polished linoleum." As the housing season begins, real estate tracker Trulia has put together a list of the top-ten buzzwords used on the site's most expensive listings...and the cheapest.
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Multi-million dollar homes — excuse us — "magnificent estates" most commonly advertise "parlor floors," "paneled libraries," and "two powder rooms" (that last bit should be a given, no?). At the other end of the spectrum, you could get 100 houses with "lead paint substance notices" for the price of one home with "formal gardens," or over 50 "starter home investment properties" for one "once-in-a-lifetime-opportunity." For instance, a "cute little bungalow" may average a little over $60,000. One man's fixer-upper could be another man's dream cottage, but the point is: A picture may be worth a thousand words, but the worth of a word seems to be millions. (Business Insider)
Phrases in the most expensive listings (all prices are average)
Parlor floor: $4,935,632
Formal gardens: $4,006,401
Paneled library: $3,740,836
Magnificent estate: $3,646,040
Lutron lighting: $3,524,588
Public rooms: $3,451,456
Once-in-a-lifetime opportunity: $3,402,801
Highest level: $3,388,751
Motor court: $3,359,954
Two powder rooms: $3,346,560
Phrases in the least expensive listings (all prices are average)
Minimum commission applies: $27,569
Lead-based paint notices: $39,939
Mold-like substance: $45,094
Defective paint: $45,974
City inspection: $55,661
Repair plumbing system: $59,064
Cute little bungalow: $61,870
Septic repairs: $62,004
Hud owned offered as-is: $64,547
Starter-home investment property: $65,041