Pink Hair Is The Unsung Hero Of NYFW Street Style

PHOTOGRAPHED BY JOANNA TOTOLICI
Red lips, sharp parts, oversized sunglasses, this is the Fashion Week beauty uniform you see on show-goers every season, without fail. But somewhere between a trusty tube of Ruby Woo and the latest retro sunnies, the fashion pack got bored. How do we know? Because there are wild cards walking in the front door — and they're bright and unapologetically pink.
Pink hair isn't new, but the coolest women at New York Fashion Week are sporting the shade in ways that feel so fresh, they might make you forget this trend has been simmering for years. This weekend alone we spotted technicolor tips, baby pink cornrows, an electric pixie, and so much more.
Click ahead to check out new, modern ways to try the shade courtesy of NYFW's chicest outliers.

More from Beauty

Watch

R29 Original Series

Watch Now
Fashion
A look at the subcultures around the world that color what we wear — and why.
Watch Now
Travel
Explore the world's most most vibrant cultural and culinary centers—in 60 seconds, of course.
Watch Now
Beauty
The craziest trends, most unique treatments, and strangest subcultures in the beauty world.
Watch Now
Lifestyle
Millennial survivor-woman Lucie Fink dives headfirst into social experiments, 5 days at a time.