Meet The Floral Designer Behind Those Unbelievable Bouquets All Over Instagram

Introducing HERitage, a film series in partnership with Estée Lauder's NEW Advanced Night Repair serum that explores how women across generations declare their self-worth through self-care. Below, floral designer Ryan Norville shares how her daily craft is part of a lifelong commitment to being the best version of herself.
For floral designer Ryan Norville, a knack for design boils down to confidence, intuition, and, most importantly, imagination. "I use any and every combination of flowers and materials [to create] a bouquet that is as divine as it is diverse," she says. Take one look at her otherworldly pastel floral arrangements, and you'll understand what she means.
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Pouring herself into her art is all part of a lifelong commitment to being the best version of herself — a form of self-care that Norville traces to her aunt. "[My family] raised me to take pride in everything that I do," she says. "They inspired the passion within me to do more with my craft every day."
Self-care also means investing in her skin-care routine and finding new ways to keep her skin feeling fresh. "I look for products that won't clog my pores and that will provide oil-free hydration," she says, "and Estée Lauder’s NEW Advanced Night Repair serum does just that." Witness her art in action by checking out the video, above.
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