The Cool Girl’s Answer To Sexy Lingerie

Outside of nudist colonies, we can all agree underwear is a necessity. We'll go so far as to assert that one's wardrobe is not complete without a week's worth of bras and panties. Though for some (like this editor), underthings are a guilty pleasure — and some of our dresser drawers house more frilly lingerie than a person can actually, reasonably wear. That said, it seems only fair we let those in this latter group in on one of our favorite labels: Lonely.
The fall collection — now available to shop online — is a wonderland of lace longline bras, high-waisted briefs, and more. We're not pulling your chain when we say doing the "market research" for this story was kind of amazing. (So much so, the set shown right found it's way into my online-shopping cart.) Ahead, we laid out all of Lonely's newest offerings for you to get intimate with, right now.

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