Others' reasons for experiencing "Bregret" are tied to the context of where their lives were at in June 2016. Claire Tromans, 38, from Dudley, West Midlands, says she was in an abusive relationship, during which her "access to TV and the outside world was severely restricted," she tells Refinery29. "As such, I relied heavily on Facebook for media and I wrongly believed a lot of the advertisements from the Leave campaign. And although my vote was part protest at the government at the time, believing the adverts meant that I saw no downsides of Leave winning. More money for the NHS, cheaper goods, what was there to dislike?"