So Tommy Hilfiger is going to have chips in his clothes (not all) to track how much ppl wear the brand. More wear = points to use for exclusive things such as concerts etc.— ❤️FromShan (@shanshiku) July 28, 2018
That’s creepy tbh
You’d have to be crazy to buy, and wear, something like this - surely? It’s #surveillance, plain and simple.— Dr. Stuart Woolley (@FractalDoctor) July 27, 2018
Do you #trust them?
”Track-suits: Tommy #Hilfiger's creepy new clothes know how much you wear them”https://t.co/6IykuMcj6d#security #privacy #location #1984
Here comes more smart clothing nobody asked for. Fashion brand Tommy Hilfiger today announced the launch of a new line of men’s and women’s clothing, Tommy Jeans Xplore, which comes with smart-chip embedded technology. Unlike, say, Google’s Project… https://t.co/2egmrQoLZ2 pic.twitter.com/5foeRKYv4e— Aamy James (@AamyJames) July 25, 2018
Tommy Hilfiger have announced a collection of 'smart' clothes with with a Bluetooth chip to track your movements and offer rewards based on how much you wear them. Would you wear clothes that literally track you?— Refinery29 UK (@Refinery29UK) July 30, 2018