I'm A Sugar Baby & I Spend £16,273 A Year On Beauty Services

Illustrated by Janet Sung..
Welcome to Beauty Diaries, where we're tracking how much money people actually spend on their beauty routines. Whether it's rooted in self-care or self-expression, they explain, in their own words, why it's worth every damn penny.
Today: A sugar baby from L.A. breaks down the monthly cost of her beauty routine, which is paid for in full by her client.
Age: 24
Occupation: Sugar Baby
Location: Los Angeles, California
Allowance: £734 a month, plus any beauty-related expenses.
Rent: £1762. My sugar daddy recently moved me to a nicer apartment and pays half the rent.
I worked a lot of side jobs in the restaurant business doing promo modelling, but in the last year when I started taking clients on Arrangement, that's helped me pay my bills and make more of a living for myself. I've spoken with other sugar daddies in the past, but as of last spring, I only have one. He works in finance. I wouldn't say he gives me rules, but he'll want me to look a little more polished for certain events, which I get — I want to keep his image in tact as well. I have a professional stylist I use for special occasions like art galas, company parties, or large dinners. We do about three to four of those a month, depending on the time of year.
Pretty much any beauty expenses that have any relation to what we're doing that day — be it an event or date — he'll reimburse me. The fact that he's willing to pay for it is nice, and being able to try different types of beauty services has given me a lot of confidence. It's difficult for us women to live in a world where outward beauty is the only thing people see… or want to see.
I'm blonde and my hair is about mid-length, so depending on what event we're going to, I'll play around with different extensions and the length, colour, and wave of them. I'll usually do clip-ins from the Hair Shop (£128-£150, depending on style). In the summer, I get them sewn in so I can go to the beach (~£1,100). When I'm just running around and need to get a quick blowout, I'll go to Drybar (£33, about twice a month).
For events, my favourite look, and his as well, is when my hair is down with extensions or slicked back in a pony. I’ll use GlamSquad (£36 for a blowout), but I also have a personal stylist who does my haircut (£92, 4x a year) and colour (£160, every 6-8 weeks). I won't do any crazy hair colours — that usually doesn't fly with any large or executive CEO events that we go to. Again, my hair needs to mirror his image, which is very classic.
Total: ~£4763/year
I'll use GlamSquad (£55 for makeup) or my stylist will come over to do my makeup (£62), but that's only for special occasions three to four times a month. Other times, I'll do my own makeup. For products, I like going to Lord & Taylor, Bobbi Brown, Chanel counters — places like that. I’ll go into Sephora if I'm looking for a few quick things.
He likes a more natural look, so I use the NARS Bronzing Powder (£29.38), the NARS Tinted Moisturizer (£33), Bobbi Brown's foundation (£33.78), and their contour kit (£22) — always keeping it on the lighter side. I don't use anything that would make me look overly "Kardashian." I typically spend upward of £220 on products a month, which he reimburses me for.
Total: ~£4,759/year
I live in L.A., so I’m a beach girl. I still get my legs waxed at the European Wax Center (£56), but I started getting laser hair removal elsewhere about a month after meeting him, which he pays for. Each laser treatment is £220. So far, I’ve had close to 15 sessions. It’s very painful! I don’t love it.
Total: ~£3,975/year
That's a big standard in the sugar baby society — to keep your nails looking nice. I get pedicures (£37) every two weeks and then my nails once or twice a month, depending if I'm getting acrylics (£22-29) or shellac (£22). I keep my nails fairly long, in a square shape, and I'll do a nude colours — no glitter or French tips. He's never told me "no" to the French tips, but I’ve heard him say to other people that they look tacky, so I took a mental note.
Total: ~£1,190/year
I like to keep a base tan year-round no matter what, so I do still go to tanning beds (£29/month). But if I'm going to a big event, I’ll get a spray tan (£44), but that's only happened a few times since we started dating, though.
I’ve started to do preventative botox on my forehead and crows feet, which costs about £551 a session. I've done it twice, and then we've been discussing me getting my lips done as well. But those are all more of my personal preferences and at the end of the day, it's the kind of look I'm looking for. If he's up for paying for it, then great.
Total: ~£1,586/year
Yearly Total: £16,273
Figures have been changed from dollars to pounds.

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